Perception is reality in the world of e-commerce. Because a buyer cannot see first hand or physically touch your products, the images you use to represent them has never been more important. Using low-quality images can send the wrong message to clients. Low-quality images can send a message that your products are poorly made and your company/brand are subpar. Even with great reviews, poor product images can create doubt in your buyer's mind and that can be enough to be a deal breaker. Using professional, high-quality images of your products builds confidence and gives affirmation to customers that they are buying high-quality products and dealing with a high-quality company.